Lauren Krischer - CV
FASHION + VISUAL DESIGNER
With over a decade of experience in fashion and the arts, I specialize in creative direction, styling, and design across various mediums. My work spans fashion design, textile and print design, graphic communication, interior design, and brand identity, applied to both physical and digital platforms.
Fashion Stylist
Experienced in e-commerce, lookbooks, editorials, campaigns, and TV/music video styling. Skilled in sourcing, team management, and styling diverse body types, with a focus on collaboration and brand alignment.
Sustainable Fashion Designer
Specializes in re-designing and re-crafting luxury, high-end pieces from vintage garments and accessories, blending handcrafted textiles with sustainable practices.
Visual Designer
Expert in creative direction, graphic design, and visual merchandising, shaping brand identities for fashion, wellness, and lifestyle clients through innovative and impactful design solutions.
FASHION
Styling & Design
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Head Designer, Sustainable Fashion Label | 2018–Present, NYC
Brand Overview: New York-based label transforming vintage garments into one-of-a-kind, high-end pieces with bold colors, sparkle, and wit.
Design Philosophy: Specializes in reimagined blazers, denim jackets, and accessories with collections like "Villain Honey," "Welcome Back Dolly," and "Play Girl."
Sustainability & Activism: Eco-friendly and ethical practices, supporting causes like abortion rights through meaningful designs.
Unique Pieces: Handmade, ensuring no two pieces are alike, blending creativity with sustainability.
Brand Message: Merging bold aesthetics with impactful design, offering fashion that makes a statement and supports positive change.
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Fashion Brands, Video, Television | 2018–Present, NYC
Styling Execution: Delivered brand-consistent styling across campaigns, editorials, and e-commerce.
TV & Music Video: Styled lead and background talent on major productions, maintaining continuity and on-set adjustments.
Client Collaboration: Created mood boards and conducted consultations to guide creative direction.
Fit & Clipping: Styled models of all sizes using expert fit techniques and garment manipulation.
Team Management: Oversaw styling teams and coordinated efficient on-set operations.
Accessory Sourcing: Curated accessories within creative and budgetary goals.
Inventory Management: Tracked wardrobe intake, returns, and maintained organized systems.
Fashion Knowledge: Applied strong brand, trend, and fashion history awareness to styling.
Creative Alignment: Partnered with creative teams to meet visual and narrative objectives.
Notable Projects
• Ariana Grande – “Boyfriend” (2019) – Background wardrobe for 30+ cast
• Ronny Chieng: Takes Chinatown (Netflix) – Styled main cast + talent
• Seven for All Mankind (2022)
• Adrianna Papell – Lead Stylist, 2019–2021
• Cordova E-commerce (2020)
• Russell Athletic Campaign (2022)
• Century 21 Denim Campaign (2019)
• Taylor Rooks – Live Television (2019)
• Daily Harvest Ad Campaign (2019) -
Senior Brand Stylist, 2020–2025
Styling Execution: Styled e-commerce, lookbook, and editorial shoots, ensuring consistency with brand aesthetic and messaging.
Photoshoot Production: Led styling for both studio and on-location shoots, selecting garments and accessories aligned with seasonal themes.
Concept Development: Created styling decks detailing inspiration, fit notes, and product highlights in collaboration with design and sales teams.
Team Leadership: Directed styling team on set, assigning roles, managing shot order, and maintaining efficient workflow.
Accessory Management: Sourced and organized a 1,000+ piece accessory archive, overseeing budgeting, purchasing, and returns.
Garment Fit & Presentation: Fit, clipped, and styled garments on models to achieve ideal shape and camera-ready appearance.
Creative Adaptability: Pivoted styling direction quickly in response to shifting creative briefs or shoot challenges.
On-Set Professionalism: Maintained a positive, adaptable attitude under fast-paced, high-pressure conditions, ensuring smooth production.
VISUAL DESIGN
Creative Direction
Graphic Design
VIsual Merch
TEXTILE Design
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Creative Director | 2021, NYC
Creative Direction: Led full brand development for studio launch, from concept to completion.
Visual Identity: Designed logo, typography, color palette, and print/digital brand assets.
Interior Design: Planned studio layout and sourced vintage, sustainable furnishings for a welcoming, functional space.
Sustainable Aesthetic: Developed mood boards blending vintage inspiration with eco-conscious materials and practices.
Photo Direction: Directed and styled promotional shoots to ensure cohesive brand visuals across platforms.
Budget Oversight: Managed interior design budget, sourcing equipment and décor within cost parameters.
Pitch Decks: Presented multiple visual concepts and furnishing combinations for stakeholder review.
Event Planning: Coordinated a successful launch event to build community engagement and brand visibility.
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Freelance Graphic Designer & Brand Consultant | 2024, NYC
Brand Development: Created a cohesive visual identity that reflected the practice’s peaceful and nurturing ethos.
Design Assets: Developed custom typography, color palette, and visual elements to support brand recognition.
Media Design: Designed graphics for web, social media, business cards, and print materials.
Visual Consistency: Ensured brand storytelling remained seamless across all digital and print platforms.
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Assistant Visual Merchandiser | 2019–2020, NYC
Store Design: Supported floorplan layouts and visual displays to enhance accessibility and customer engagement.
Visual Merchandising: Executed seasonal concepts aligned with brand identity and promotional strategy.
Product Placement: Strategically arranged inventory to highlight storytelling and optimize sales.
Inventory & Buying: Managed assortment planning and ensured product availability based on customer demand.
Social & E-commerce: Created social media content and maintained the online store, including product photography and fulfillment.
Customer Experience: Delivered high-level service and supported daily retail operations.
Team Collaboration: Worked cross-functionally to maintain a visually cohesive and welcoming retail environment.
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Assistant Visual Merchandiser – Women’s |
Chicago, IL (2011–2012) · London, UK (2013–2014) · NYC (2018–2019)Store Design: Executed floorplans and in-store layouts to enhance storytelling and customer experience.
Visual Merchandising: Implemented seasonal directives and adapted visuals to reflect store-specific needs.
Product Placement: Oversaw inventory placement and maintained organized stock systems to support sales goals.
Sales Strategy: Conducted sales analysis and visual walk-throughs to optimize product presentation.
Customer Experience: Delivered brand-aligned service and trained teams on sales floor and fitting room standards.
Brand Consistency: Maintained cohesive brand visuals across in-store and online merchandising.
Team Management: Led cross-functional teams in layout changes and re-merchandising initiatives.
Creative Solutions: Solved on-the-fly styling and display challenges to drive customer engagement.
Operational Oversight: Managed backstock systems and trained team on inventory control and loss prevention.
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Textile & Trims Intern | 2015, NYC
Trim Development – Researched, sourced, and tested unique trims in collaboration with design and production teams to enhance garment functionality and detail
Textile Design – Assisted in creating digital prints and dyeing processes, ensuring fabric treatments aligned with seasonal direction
Sample Management – Tracked, labeled, and organized textile and trim samples for internal use, maintaining quality and production timelines
Cross-Team Collaboration – Liaised with external vendors and internal departments to streamline material development and delivery
Custom Projects – Contributed to the design and development of textiles for celebrity custom orders and special collection pieces
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Print Designer – AW14 | 2013, London UK
Textile Print Development: Collaborated with head designers to translate seasonal inspiration into a cohesive print catalog for the AW14 menswear collection.
Visual Research: Conducted trend and reference research to guide hand-drawn and digital design explorations.
Print Design: Created original repeat patterns for garments and accessories, utilizing digital and screen printing techniques.
Color & Scale Development: Produced multiple colorways and scaled versions of each print to offer design flexibility across the collection.